Guide

Customer persona template

A persona is a decision shortcut: when the team argues, you ask 'what would she do?'. Magnus builds a concrete, non-generic profile from your product and audience.

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What Magnus asks for

The product or company and the audience it serves. All optional - blanks stay [placeholders].

Generate it in four clicks

  1. Open FILES from the top navigation and switch to the TEMPLATES tab.
  2. Click the Customer persona card - a short form opens listing the details Magnus can use.
  3. Describe the audience as specifically as you can - job title beats demographic.
  4. Click Generate. The draft lands in FILES, ready to edit or export as PDF, DOCX, or Markdown.

Tips

  • Ground the persona in real customer conversations, then let Magnus structure it.
  • One primary persona focuses a team; five personas is market research, not focus.
  • Feed the persona into the Landing page copy and Cold outreach templates - same voice everywhere.